Master the Impactful Formula For a
Humanized Content Strategy
I help SMBs and solopreneurs break out of a world of content clutter and make meaningful connections with their audience.
"With his impressive experience and educational background, Scott is uniquely positioned to guide a company to next-level marketing and communications strategy. "
Mark Schaefer - Marketing Strategist, Futurist, Speaker and Best-Selling Author
Generic content advice won't help today's SMBs and solopreneurs.
They're overwhelmed by millions of blogs, over a billion social posts, and thousands of podcasts created every day. How do you stand out?
They're constrained by a lack of time to learn new trends or consider fresh content strategies.
They're exhausted by generic content advice they’ve seen for years—strategies that don’t move the needle.
They're unsure about diving into podcast and video content because they have no prior experience and worry about how they’ll look and sound.
​
They wonder if their industry can even create engaging, entertaining, or humanized content.
You can stop struggling and start breaking through right now.
And I'm here to help.
​
Modern content trends stress the importance
of trust, relationships, connection and differentiation.
​
But too often, these become empty buzzwords—with no frameworks, humanized strategy, or real guidance on how to make them happen.
​
Fortunately I figured out the key ingredient to it all to help businesses add a humanized communication strategy to their content.
The STAMP Framework
I’ve developed a framework that transforms and humanizes content by merging the most critical aspects of internal and external communication.
S
Self-Awareness
Marketer psychology and intent behind content.
T
Two-Way Communication
Speaking with (instead of at) the audience.
A
Adaptability
Aligning content with creativity and modern trends.
M
Meaningful Language
Messaging that sounds human, personal and real.
P
Predictive Intelligence
Strategy rooted in understanding audience.
We'll align it with YOUR content needs
STAMP works for all types of content across all industries. I'll work with you on solving the challenges of standing out and connecting with modern audiences.
Content Strategy & Differentiation
Messaging & Audience Connection
Podcast & Video Content Strategy
Whether you’re launching new content or improving what’s already there, these collaborative, customizable strategy sessions are designed to cover exactly what you need—no fluff, no wasted time.
Learn More About Humanized Content
200% Increase in
Social Media Engagement
“Within the first meeting, I knew that I was going to hire Scott, and so we met probably for about 30 minutes, and then right after the meeting, I said, ‘Scott, we've got to work together.’
And Scott has now been helping me on a very strategic brand level, and I have seen incredible results, and just on average, I've probably seen about a 200 percent increase in engagement.”
Mary Anne Alhadeff
Former CEO of North Texas Public Broadcasting
Strategic and Creative Collaborations
"Scott's a natural strategic thinker who can visualize all aspects of a project from conception to completion. He makes every member of a team feel valued; and working with him ensures a positive experience for everyone involved."
Bohao Zhao
Executive Director of Digital Marketing
An Impactful Shift in Our Content
"Scott Murray's content strategy shifted our focus from simply optimizing for search engines to creating content that truly speaks to our target demographic. His collaborative and resourceful nature helped us resonate with our audience on a whole new level, translating web traffic into lead generation and revenue growth."
The Podcast
My podcast is a unique content marketing podcast that takes the most insightful and impactful parts of a guest interview and weaves them together with voiceover, music and sound effects.
Let's talk!
In the spirit of breaking out of the expected, let's have a pressure-free conversation about your needs.