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DALL·E 2025-03-09 11.00.18 - A digital vector illustration of a podcast icon, represented

Don't Waste a Good Podcast

Opportunity

Podcasting is one of the most powerful tools for humanizing your brand—but only if it’s done right. Too many businesses launch podcasts with no strategy, no differentiation, and no real audience connection.

Podcasts are more than recordings—they need a unique communication strategy.

Podcast Trends to Consider

Filled with Active & Inactive Content

Thousands of new podcasts launch every year—but most don’t last beyond 8-12 episodes. Why? A lack of strategy, preparation, and differentiation

Overwhelmed Listeners Want Something Better

Podcast listenership is rising, but so is content overload. Listeners say they’re overwhelmed—yet they’re still searching for podcasts that stand out and deliver deeper, more valuable discussions.

Eight Podcasts Might Not Be Enough

It's not uncommon today for people to listen to 8 podcasts per week, and power listeners are engaged in podcasts for several hours a week. You have to give them a reason to add your show to their routines.

We'll focus on connecting  your podcast with people  

By applying communication and humanized strategy to podcasts, you're already doing more that most of the "shows" that are out there. 

What I bring to your show:

  • 20+ years of broadcast experience across TV, radio, and digital media.

  • On-air talent & producer for live TV, radio, and podcasts.

  • Worked with Dallas’ NPR affiliate, contributing to successful radio drives.

  • Podcasting since 2011, with experience across multiple formats.

  • Booked & interviewed high-caliber guests across industries.

  • Produced and consulted on podcasts in healthcare, training, tax, real estate, and pop culture.

Launch or improve your show with me:

Let’s build a podcast that doesn’t just exist—but stands out and connects from day one. Whether you’re launching a new show or refining an existing one, we’ll craft a strategy that ensures your podcast is worth your audience’s time."

Working With One of the Best in the Industry

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"Scott Murray is one of the most professional, polished, and informed members of the podcasting world that I have had the pleasure of working with. His organization and planning are top-notch, as is his knowledge of media, both behind-the-scenes, as well as on the microphone and on camera. He would be an asset to any company!"

Dan Zehr

Host & Brand Director of Coffee With Kenobi ,Educator, Author and Speaker

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A Podcast Coach Who is Easy to Work With

"From a content, creative and directional point of view, Scott is a true professional and enjoyable to work with. I highly recommend Scott to anyone that is looking to create a new podcast or enhance an existing one. "

J. Drew Bycoskie - MBA
Mortgage Professional, Educator, Sales Performance

Creating Comfort on Camera and on Mic

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"Working with Scott as my media and TV hosting coach has been an absolute game-changer for me. One of the most valuable aspects of working with Scott was his ability to create a comfortable and encouraging environment. His dedication to helping me achieve my goals was evident in every session, as he provided me with the tools and guidance necessary to succeed."

Dallas Jones
IT Consultant

My Podcast

The Content Brief is a unique content marketing podcast that takes the most impactful parts of an expert interview and weaves them together using music, sound effects, pop culture drops and insightful narration.

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